Monday, June 4, 2007

Is Grain Free Starch Free?

There is a lot of buzz about grain free foods and I can't help but wonder if anyone has stopped to realize that these grain free foods aren't starch free - at least none of the dry foods that I have seen. It seems a bit misleading to me since starch is starch, whether is comes from a 'grain' or a potato, millet, tapioca, whatever source.

Grains have been wrongly demonized, but is it all part of the marketing game in the pet food industry. When I read how high the protein level is in some foods I just cringe. Are people stopping to consider the increase in ash and phosphorous when feeding those diets; and the risks that pose?

Buyer beware of the latest trends. I actually was reading about a pet food line that was claiming superiority in it's grain free aspect since dogs and cats don't have digestive enzymes in their mouth. Ok, that is true; but they don't have digestive enzymes in their mouths like we do since they don't chew; they are secreted in the intestines. Also, if a pet food adds therapeutic amounts of digestive enzymes and pre/probiotics to their product, the carbs do their job and digest really well.

I am saddened, but not surprised, at how some companies are seizing on the fear in the pet food consumer since the recalls. It isn't the job of a pet food company to follow trends and then market and supply to those. We should be offering diets with true science behind them that yield results, regardless of what the label looks like. That is the goal I am fulfilling with Kumpi products. The label may not be politically correct, but there is so much you cannot see reflected in a label and so much a company can hide behind.

I am suggesting that you don't take my word or the word of what you read online. Select a product from a company that you trust to not kill your pet - and then take YOUR word for what is the best food for your cat or dog. Take THEIR word in how they respond, feel and act. Supplementation in pet food takes too much of a back seat. If you try a bag of Kumpi cat or dog food (and I promise you, it has been tested to the hilt) let the results speak to you. If you aren't satisfied, you get a full refund; but that is how my little company has grown, one dog and cat at a time. People see tangible results; they share with their friends.

Wouldn't you rather try a product that doesn't spend your hard earned money on advertising and fancy packaging? To answer the many emails that I have gotten regarding whether or not Kumpi will ever offer a grain free product, the answer is no. I'm not going to follow the holy grail of consumer trends. We set the standard and offer the best, plain and simple.

Also, if you are feeding grain free, wouldn't it be best to feed just every few days since feral animals rarely eat on a daily basis. But then again, you can begin to damage internal organs if you don't feed them within a 48 hour sweep. It's a vicious cycle, but remember that the 'prey model' predator wasn't curling up at it's master's feet who did the hunting.

Just some thoughts I wanted to share.