Wednesday, December 14, 2011

K Cal's Explained

Hello -

On each of the variety pages, the Calorie Content for 1 cup has the notation 1 cup = 5 oz. Is this a mistake on each page, or were the calculations done differently? The calorie numbers seem correct when compared to other foods (382 for senior, 530 for adult, 572 for puppy) so I want to assume that someone incorrectly put "5 oz" instead of the proper 8 oz on each page, but I want to double check!

Sarah

__________________________________________________________________________________________________________________________

Hiya Sarah ~

The listings on the pages are correct. When we as a pet food company list the K Cals in the food, we are
to use the glass 'one cup' Pyrex container to report those. This is kin to a pound of feathers vs. a pound
of rocks. The volumetric density can change a lot from one food to another depending on the size of the
kibble. It's a professional courtesy that we list how many ounces of food there are when that Pyrex cup
is filled.

If you take and fill that one cup Pyrex container there will be a wide variety of weights and there are five
ounces of Kumpi dog food vs. four or eight. That way it's easier for the customer to get a better idea of
how many calories they are feeding their dog - one 'scoop' can vary a lot from customer to customer. When
it gets boiled down to actual ounces of food that makes it easier for them to adapt their portion size by the
weight of the food vs. 'one cup' which has so many variables.

Good question and thanks for writing!!

Evy

Sunday, December 4, 2011

Mail Bag :)

Evy,

I just wanted to thank you for such an amazing product for my best friend and companion since he can't tell you himself! I heard about Kumpi through a co-worker, who doesn't even own a dog. He kept raving about his friend's dog and how soft and shiney the dog's coat is and that they feed their dog Kumpi and how I should feed my boy, Keeto, Kumpi too. We are a week into his first bag, and although Keeto has a pretty good coat to begin with, I can already tell a difference and so can all the students at the school I work at. So now it is my turn to pass on the word and sing the praises of your product!

Thank you,
Lauren

Now THIS is what it is all about to me!! Get past reading labels and all the whoopty that companies create. Try just ONE bag of Kumpi and see if you don't get amazing results for YOUR dog (or cat) too!